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The history of Primavera International traces one of the rare 'Family Companies' that survives crisis and generational changes. In the world there are not many companies of this type, but all of them pursue a commune strategy: to evolve and to innovate. Since 1964 Primavera International has operated in this way reinvesting its own profits in purchase of new machineries and in the research and development of new products. Its location, inside the hosiery district of Castel Goffredo, is very important, because it allows to have easily access to every novelties regarding yarns, machineries and industrial processes. That has permitted to the company to anticipate the fashions and the trends and to its customers and to be winner on their markets.